Privacy policy

Privacy Policy

Last updated: January 11, 2026

Luvari (“Luvari,” “we,” “us,” or “our”) operates the website https://www.luvari.com (the “Site”) and related services, content, tools, and experiences (collectively, the “Services”). This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit, interact with, or make a purchase through our Services, or otherwise communicate with us.

If there is a conflict between this Privacy Policy and our Terms of Service, this Privacy Policy governs with respect to personal information.

By using the Services, you acknowledge that you have read and understood this Privacy Policy.

1. Personal Information We Collect

When we use the term “personal information,” we mean information that identifies, relates to, describes, or can reasonably be linked to you or your household. Depending on how you interact with the Services, we may collect the following categories of personal information:

Identifiers and Contact Information

  • Name
  • Email address
  • Phone number
  • Billing and shipping address

Commercial and Transaction Information

  • Products viewed, added to cart, or purchased
  • Order history, transaction details, returns, and exchanges

Payment Information

  • Payment method details (processed securely by payment providers)
  • Payment confirmations and transaction details

Account Information

  • Account credentials and preferences (if you create an account)

Device and Technical Information

  • IP address
  • Browser type
  • Device identifiers
  • Operating system and network information

Usage and Interaction Data

  • Pages viewed and actions taken on the Site
  • Referring URLs and campaign parameters (e.g., UTM tags)

Communications

  • Information you provide when you contact us (email, chat, forms, support requests)

2. Sources of Personal Information

  • Directly from you when you provide information, contact us, or place an order
  • Automatically through cookies and similar technologies when you browse the Site
  • From service providers that support our business operations
  • From marketing and advertising partners, where permitted by law and your privacy settings

3. Cookies, Analytics, and Advertising

We use cookies and similar technologies to operate and secure the Site, remember preferences, understand how visitors use the Site, measure performance and conversions, and support advertising and remarketing.

We use Shopify’s built-in consent and privacy framework to manage cookie and tracking preferences. Depending on your location, you may be presented with a cookie banner or preference controls. You can update your cookie preferences at any time by clicking “Cookie Preferences” in the footer of our Site.

Some analytics and advertising events may be processed using server-side technologies to improve reliability, security, and measurement accuracy. Where required by law, server-side processing respects your consent and opt-out preferences.

4. How We Use Personal Information

  • Provide and operate the Services
  • Process transactions, fulfill orders, and provide customer support
  • Communicate with you about purchases, support, and updates
  • Improve Site performance and customer experience
  • Conduct analytics and performance measurement
  • Detect fraud and protect the security of our Services
  • Send marketing and promotional communications where permitted
  • Comply with legal obligations and enforce our policies

5. Sharing of Personal Information

  • Shopify, which powers our ecommerce platform
  • Payment processors, fulfillment providers, and shipping partners
  • Service providers that help operate our business (e.g., analytics, customer support, security)
  • Advertising and marketing partners, subject to your privacy settings and applicable law
  • Legal authorities when required to comply with law or protect rights

We do not sell personal information for monetary consideration. Certain disclosures may be considered “sharing” for targeted advertising under some U.S. state privacy laws. Where applicable, you may opt out using the links and controls described below.

6. Your Rights and Choices

Depending on your location, you may have rights to access, delete, or correct personal information, and to opt out of certain data uses (including targeted advertising or “sharing” under state privacy laws).

You can exercise your choices by using “Cookie Preferences” in the Site footer and, where available, the Site’s privacy choices/opt-out controls.

If your browser sends a Global Privacy Control (GPC) signal, we will treat it as a valid opt-out request where required by law for the applicable browser or device.

7. Email and Marketing Communications

If you subscribe to our email or SMS communications, you may opt out at any time using the unsubscribe link in our messages. Transactional messages related to orders may still be sent.

8. Data Retention and Security

We retain personal information only as long as necessary to fulfill the purposes described in this Privacy Policy or comply with legal obligations.

We use reasonable administrative, technical, and physical safeguards to protect personal information, but no system is completely secure.

9. International Transfers

Your personal information may be transferred to and processed outside your country of residence, including in the United States. Where required, we rely on lawful transfer mechanisms.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The “Last updated” date will reflect the most recent revision.

11. Contact Information

If you have questions about this Privacy Policy or our privacy practices, or wish to exercise your rights, please contact us:

Luvari
3248 N Canyon Road
Provo, UT 84604
United States
Email: orders@luvari.com